Yael Ben-David·May 29, 2024Voice guide part 4: Show what you meanExamples drive home your “we are” and “we are not” traits
Yael Ben-David·May 21, 2024Voice guide part 3: Who are you notDescribe a personality to me. Let me imagine a person who fits your description. Now let me act them out. Let 3 other writers in the room…
Yael Ben-David·May 21, 2024Voice guide part 2: Who are you?A voice guide starts with describing who you are (and are not)
Yael Ben-David·May 21, 2024Voice guide part 1: OverviewIntro to a series on writing a voice guide for your product
Yael Ben-David·Feb 19, 2024Do not bring your whole self to work.The movement to “bring your whole self to work” was liberating. It encourages us to be authentic, to bring our hairstyles and head…
Yael Ben-David·Jan 11, 2024I miss you.The content design world is moving but I’m paralyzed.A response icon1A response icon1
Yael Ben-David·Aug 16, 2023Stop apologizingI have been apologized to so. many. times. recently. Surprisingly, my men at least as much as women. And every time it’s for not getting…
Yael Ben-David·Aug 16, 2023A quick and dirty content design user testIt’s never too late to learnA response icon4A response icon4
