Voice guide part 4: Show what you meanExamples drive home your “we are” and “we are not” traitsMay 29, 2024May 29, 2024
Voice guide part 3: Who are you notDescribe a personality to me. Let me imagine a person who fits your description. Now let me act them out. Let 3 other writers in the room…May 21, 2024May 21, 2024
Voice guide part 2: Who are you?A voice guide starts with describing who you are (and are not)May 21, 2024May 21, 2024
Voice guide part 1: OverviewIntro to a series on writing a voice guide for your productMay 21, 2024May 21, 2024
Do not bring your whole self to work.The movement to “bring your whole self to work” was liberating. It encourages us to be authentic, to bring our hairstyles and head…Feb 19, 2024Feb 19, 2024
Stop apologizingI have been apologized to so. many. times. recently. Surprisingly, my men at least as much as women. And every time it’s for not getting…Aug 16, 2023Aug 16, 2023